Crown Oil will enter into their fourth season as front of shirt sponsor, while Andrew Kelly Lettings will appear on the back of shirts for a second season.
Produced by Errea, Dale’s 2016-17 replica shirts, which have been designed by and voted for by fans, will be revealed on Saturday 30th April, and will be available for purchase both instore at the RAFC Club Shop and online from 9am on Saturday.
Dale’s Sales and Marketing Manager, Frances Fielding, commented: “Rochdale Football Club have built a strong relationship with Crown Oil and Andrew Kelly Lettings, and I am very pleased that these partnerships will continue for another season.
“This sponsorship agreement further strengthens our links with Crown Oil and Andrew Kelly Lettings and it is fantastic to be working so closely with two thriving local businesses.
“On behalf of the club, I would like to thank Crown Oil and Andrew Kelly Lettings for their continued support. We look forward to working with them again next season.”
Crown Oil said: "Crown Oil are thrilled to be partners with Rochdale Football Club. Being a local, family-run business, we wanted to support the local football team and continue to strengthen our relationship with this fantastic club.
“We have been closely following the team's recent progress and it is an exciting time to be supporters. We continue to wish them well for the rest of the season and ahead into the future."
Andrew Kelly Lettings added: “We are delighted to be continuing our back of shirt sponsorship for another season.
“We have built up an excellent relationship with Rochdale AFC and are proud to be continuing this partnership into the 2016-17 season.”